Project Details
What is your preferred deadline? 2-3 weeks
Is this fixed or flexible? Yes and extra week or two
How much do you plan to dedicate to this brand identity design? $200-$300
Will you be requiring letterhead + business card design? Yes
Is this a new project or a rebranding? New project
How many people will be responsible for maintaining the brand identity? 10
Were you after any other design or consulting services? Logo and branding

Business Details
What product or service does your business offer? Male only. Hair cuts, manicures and pedicures, facials, waxing, massage.
Who is your target audience and who is your most ideal customer? Upscale men with deposable income, 35 and up age range. Ie. Doctors, lawyers, entrepreneurs.
How do people learn about your product or service? Brochures, mailers, signage and billbroads.
Who are your competitors? Emerson Joseph, The Cut, No Grease.

Logo Details
What is the exact name as you would like it to appear in your logo?
The Parlour
A Gentlemen’s Grooming and Lifestyle Spa Lounge

What was the idea behind the business name? I have been in the beauty buz for awhile and my father owned the top barber shop in Winston-Salem, NC for years before he passed away.
What is your tagline? “Nothing is sexier than a well-groomed man.”
What logos do you think will appeal to your audience? I want something simple, memorable, timeless, versatile, and appropriate for my cliental.
Do you have any colour preferences? Black background w/metallic leters(red or deep sliver color) but open to changes.
Where will you be using this logo design? print, website, business cards,letterhead